Business Strategy and Operations Online Training Courses
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Fundamentals of Business Law - ENO offers a business law training program for business
leaders and managers. This business law training program is designed to introduce managers to the fundamental concepts
of business law, employment and labor law, contracts, lawsuits and negotiations, and more. More info
E-Business for Customer Relationship Management – This training course provides students with the knowledge
to reach new heights of customer satisfaction and stresses the importance of managing a team building strong relationships.
More info
E-Business Foundations – Online training in e-business foundations will teach you how to take advantage
of where your consumers are – on the internet. More info
E-Commerce Series – Learn to balance your sales with the “right” kind of in-house marketing. You will study
the appropriate techniques to increase online and offline revenues. More info
Competitive Marketing Strategies - With the changing economic landscape and trends toward globalization
and technology, business marketing is more critical than ever. But yesterday’s business marketing strategy may
not work in today’s global market. Companies need to develop new strategies that will help their business marketing
to be more effective in order to compete in the global economy. Staying competitive in today's market space requires
a marketing strategy that differentiates a company among its competitors. The right business marketing training
will help your organization to develop a new business marketing plan that will help shift the focus to a new marketing
strategy that address meeting needs versus selling products. More info
Online Branding Strategy - When moving to an online environment, marketers need to ensure that their marketing
strategy for branding is developed with Internet marketing strategies in mind. To launch a new marketing strategy,
marketers must understand how consumers interact with the Web and how this can result in building a strong branding.
Their marketing strategy must consider how consumers adopt Web branding in order for them to build enduring relationships
with customers. More info
Product Management Essentials - Product development is not a mystery. Nor is it only the concern of research
and development departments. Launching a new product goes beyond just its development; it requires strategic planning
to ensure effective product launch. As product development managers consider their strategic planning, they need
to be knowledgeable on product management essentials to address the product lifecycle from development to marketing
to product success. More
info
Strategic Brand Management - There are three ingredients every company needs for branding success: a brand
manager, a brand, and the consumer. Binding these ingredients together requires a marketing strategy that links
value to the branding. A company spends a lot of time and energy on product branding efforts. But without a marketing
strategy, a memorable name or the enticing packaging may not be enough to bring value to the brand. More info
Strategic Marketing in Action - ENO’s online marketing training can help professionals develop a powerful
and well-documented business marketing strategy. Marketing professionals need to make sure that the business marketing
plan they develop and present includes the pertinent topics that will sell the new product ideas and that they
can achieve their marketing goals. More
info
ISO 9000: 2000 Overview - ISO® 9000 is a family of standards for quality management systems that, when
adhered to, can increase the measures that companies undertake for quality assurance. ISO 9000 is maintained by
ISO, the International Organization for Standardization, and is administered by accreditation and certification
bodies. More info
Lean Manufacturing - Originally developed in the manufacturing process operations of Toyota®, lean manufacturing
is a continuous improvement approach that focuses activities on reducing wastes. Whereas Six Sigma® helps companies
reduce defects and improve quality, lean manufacturing thinking helps eliminate waste and improve process flow
and speed. More info
Logistics Management - Logistics management is the part of supply chain that plans, implements, and controls
the flow and storage of goods, services, and related information between the originating and the consuming points.
More info
Managing Customer-Driven Process Improvement - Customers want quality. And quality includes customer requirements
such as ease of use, reliability, or response time that are sometimes difficult to measure. To produce improvements
that will generate the results customers want, these quality requirements must be redefined as measurable goals.
More info
Supply Chain Management - Supply Chain Management encompasses the planning and management of all activities
involved in sourcing, procurement, conversion, and logistics management activities. Importantly, it also includes
coordination and collaboration with channel partners, which can be suppliers, intermediaries, third-party service
providers, and customers. In essence, Supply Chain Management integrates supply and demand management within and
across companies. More info
Competitive Intelligence - Competitive analysis is taking in and working with information about the many
factors that will affect the long and short term forecast of an organizations needs. These factors typically include
subject matter on resources, components, and clientele. More info
Global Business Strategy - Global Business Strategy can be defined by its international business and consumer
services using industrial tactics to increase everyday operations. This includes improving upon short term international
management goals that are intended to affect the future of a corporation with a steady expansion of profits and
international business supremacy. More
info
How to Write a Business Case - A key to preparing a business case for your new product or service idea is
knowing who your potential customers are. To identify this important group, you need to know how to conduct solid
market research. More info
Moving from an Operational Manager to a Strategic Thinker - As business success becomes more difficult to
achieve, companies are discovering the importance of strategic thinking. Being lean and mean and process efficient
is no good if you don't have the correct business strategy. More info
Strategic IT Planning - With the constant evolution of IT strategic management caused by changes in methodology
and the latest advances in technology, it is important to stay abreast on the affects these factors play in business
strategy. More info
Strategic Management - Strategic planning is used to create the fundamental guidelines but it is the management
of the implementation that directs the success of the long term goals and overall performance of the plan. More info
Systems Thinking in the 21st Century - System Thinking for Business Management is a knowledge management
system that recognizes the most basic part of any organization – its people. Every person in an organization is
part of a system, with their own beliefs, personal visions and goals. More info
Technology Forecasting - The tracking and forecasting of business technology is important in establishing
a strategic plan both for organizations that utilize a particular business technology and those that handle peripheral
commodities of certain markets. More
info
The Fundamentals of Globalization - With the advent of ever increasing speed of shipping and communication,
business globalization has become the market of choice for any product or service. Through use of proper business
planning, it has become possible to bring a company from a regional phenomenon to a true global business. More info
Value-Chain Analysis to create Competitive Advantage - The analysis and planning of the value-chain is an
important business strategy for any organization, providing the ability to create a higher return on investment
for any product or service. Experts in strategic planning of revenue streams often analyze the value-chain, looking
for ways to increase the buyers perceive value without increasing cost. More info |
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